Japanese Firms Boost Focus on India Amid Geopolitical Shifts

Japanese companies are increasingly turning their attention to India, with significant expansion anticipated in the eastern and northeastern regions. This shift is driven by the current geopolitical uncertainties, prompting Japanese firms to explore alternative markets beyond their traditional bases.

According to Suzuki Takashi, Chief Director General of the Japan External Trade Organisation (JETRO) in India, the number of Japanese companies operating in India is expected to rise substantially in the near future. This comes in response to the challenges faced in other regions, leading firms like Daikin and Suzuki to enhance their investments in India, particularly in research and development and manufacturing sectors.

Despite China hosting around 20,000 Japanese companies, India has only 1,400. Over the past decade, Japanese investments in India have averaged USD 2.4 billion annually, compared to USD 4 billion in China. This growing interest signifies a notable shift as Japanese firms seek to diversify their market presence and leverage India’s emerging opportunities.

JETRO, a Japanese government-related organization dedicated to fostering trade and investment relations, is at the forefront of this transition, facilitating increased engagement and collaboration between Japanese businesses and the Indian market.

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